Outsource Track and Trace: Why It Matters in 2025

For freight brokers, track and trace is one of the most time-consuming but essential tasks. Shippers demand real-time visibility, but in-house reps can’t spend their entire day chasing carriers. That’s why many brokers now outsource track and trace — giving them reliable updates while freeing U.S. teams to focus on customer relationships.

At Valoroo, we help brokers scale their operations by setting up offshore teams trained in freight visibility, exception management, and customer communication.

What Does It Mean to Outsource Track and Trace?

When brokers outsource track and trace, they delegate load monitoring and carrier communication to offshore or nearshore teams. These professionals handle:

• • Proactive check calls with carriers
  • Real-time ETA updates to shippers
  • Exception management (delays, missed pickups, reschedules)
  • Documentation updates in TMS/CRM systems

This ensures shipments are monitored around the clock without stretching U.S. staff too thin.

DAT reports that 73% of shippers now expect brokers to provide real-time shipment visibility.

Why Brokers Outsource Track and Trace Today

The freight market demands visibility like never before:

• • Shippers expect 24/7 updates — even after hours.
    
  • Carrier networks are fragmented — more calls, more follow-ups.
    
  • Margins are tighter — brokers need low-cost solutions.
    
  • Labor shortages make it difficult to keep in-house coverage.
    

By outsourcing track and trace, brokers ensure customers get updates consistently, while saving on labor costs.

The Fear: Will Outsourcing Replace U.S. Reps?

No — outsourcing doesn’t replace your people. It replaces the repetitive calls and manual updates that overwhelm them.

Your U.S. reps stay focused on:

• • Building stronger carrier relationships
    
  • Managing key accounts
    
  • Closing more loads
    

Meanwhile, offshore teams handle the high-volume check calls that keep loads visible.

The Human Side of Outsourced Track and Trace

Technology like ELD integrations and visibility platforms helps, but it doesn’t solve every gap.

Only people can:

• • Confirm unusual driver updates
    
  • Resolve exceptions in real time
    
  • Reassure shippers when delays occur
    

That’s why a blended approach — tech + outsourced people — delivers the best customer experience.

How Valoroo Helps Brokers Outsource Track and Trace

At Valoroo, our freight-trained teams specialize in visibility support. We provide:

• • Proactive track and trace coverage across time zones
    
  • Integration with AI visibility tools for faster exception handling
    
  • Standardized SOPs to ensure accuracy and consistency
    
  • Fast setup in 7–10 days with permanent offshore or nearshore staff
    

This lets brokers scale coverage without adding local headcount.

Best Practices to Outsource Track and Trace Successfully

Brokers adopting outsourcing should:

1. Define SOPs clearly (frequency of calls, escalation rules).
2. Use dashboards to monitor performance in real time.
3. Start small (a pilot team on one lane or customer).
4. Measure ROI in on-time updates, reduced penalties, and happier shippers.

See our blog on SOP adoption for offshore teams.

Security When You Outsource Track and Trace

Visibility requires sensitive data like carrier info, load details, and shipment documents. Valoroo protects clients with:

• • Zero Trust data policies
    
  • VPN access controls
    
  • TimeDoctor monitoring
    
  • Regular compliance training
    

Learn more in our blog on logistics cybersecurity.

FAQ (FAQ Schema Ready)

Conclusion: Scale Smarter When You Outsource Track and Trace

Track and trace is the backbone of customer trust, but it drains broker resources. By choosing to outsource track and trace, brokers keep shippers happy while scaling operations efficiently.

Valoroo provides freight-trained offshore teams that deliver visibility, accuracy, and peace of mind.

Contact Valoroo today to launch your track and trace team in just 7–10 days.